HARAJUKU MINI FOR TARGET FALL 2012**
ROCK-N-ROLL HIGH SCHOOL FROM CONCEPT TO EXECUTION
Played a pivotal role in creating the brand's DNA as well as maintaining a cohesive and fluid 360 brand voice/identity between Gwen Stefani to brand and within each brand between product categories and licensees, by providing seasonal creative, art, and trend direction, mood boards, quarterly style guides, color palettes, graphic and product design, prints, silhouettes and inspiration for all product categories.
**This is an example of one collection that I worked on. I worked on all collections from Holiday 2011 - Spring 2014. More collections can be viewed upon request.